Just looking at simple instructional videos.
The screenshots are from a video about How To Tie a Tie, the camera shots are simple and does not have interesting edits.
The main shots mostly consist of extreme close ups and wide shots.
These simple edits and shots are too make it more suitable to a wide range of audiences. When I think about how to present my 1 min instructional video I need to think about whether combining simple shots with interesting editting or complex shots with simple editing.
My audience is aimed at age 10-30 so I want it to appeal to a wide range of people.
http://www.monkeysee.com/play/478-how-to-tie-a-tie-four-in-hand-knot
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